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The Northwestern University Guide to Experts

Welcome to the online version of the Northwestern University Guide to Experts. The Guide is completely searchable. To find an expert, please fill out the search form.

If you do not find an expert in your area of interest, please see the Staff Information list.

16 Results for "marketing"

COMMUNICATIONS

celebrities and marketing

Irving J. Rein
Professor, communication studies
Office: 847-491-7530
i-rein@northwestern.edu

sports and marketing

Irving J. Rein
Professor, communication studies
Office: 847-491-7530
i-rein@northwestern.edu

MARKETING

(See Also: ADVERTISING)

Brands and branding

Tim Calkins
Associate professor, marketing
Office: 847-467-3209
t-calkins@kellogg.northwestern.edu

Don E. Schultz
Professor emeritus, integrated marketing communications
Office: 847-328-6488
dschultz@northwestern.edu

Communications

John Greening
Associate professor, integrated marketing communications
Office: 847-491-2058
j-greening@northwestern.edu

Databases

Tom Collinger
Associate professor, integrated marketing communications
Office: 847-467-3433
t-collinger@northwestern.edu

Robert Blattberg
Professor, marketing
Office: 847-491-2721
r-blattberg@kellogg.northwestern.edu

Frank Mulhern
Associate professor, integrated marketing communications
Office: 847-491-5877
Home: 847-548-7933
fjm274@northwestern.edu

Direct

Frank Mulhern
Associate professor, integrated marketing communications
Office: 847-491-5877
Home: 847-548-7933
fjm274@northwestern.edu

Distribution channels

Eric T. Anderson
Associate professor, marketing
Office: 847-467-6482
eric-anderson@kellogg.northwestern.edu

Louis W. Stern
Professor emeritus, marketing
Office: 847-491-2718
lwstern@kellogg.northwestern.edu

Loyalty

Tom Collinger
Associate professor, integrated marketing communications
Office: 847-467-3433
t-collinger@northwestern.edu

Non-profit

Richard Honack
Adj. Professor, marketing
Office: 847-491-2829
rhonack@kellogg.northwestern.edu

Promotions

Eric T. Anderson
Associate professor, marketing
Office: 847-467-6482
eric-anderson@kellogg.northwestern.edu

Sports

Irving J. Rein
Professor, communication studies
Office: 847-491-7530
i-rein@northwestern.edu

Sports

There are no experts for this speciality.

Strategy

Tim Calkins
Associate professor, marketing
Office: 847-467-3209
t-calkins@kellogg.northwestern.edu

of Celebrities

Irving J. Rein
Professor, communication studies
Office: 847-491-7530
i-rein@northwestern.edu

of Places

Irving J. Rein
Professor, communication studies
Office: 847-491-7530
i-rein@northwestern.edu